Microsites as a Marketing Service Product - The Missing Link?
We've been offering the ClickWrite Microsite Platform for a good many months now and have seen many light bulbs go off for people once it's explained. Seems the need for such a product is vast and as unique as great marketing minds can make of it. Could it be the missing link for marketing services?
For example, we will soon launch an implementation of ClickWrite incorporating a parent site and two vastly different target networks: 1) resellers of the parent site product - and - 2) events at which the product will be featured. While not initially on our radar as a potential market - our client saw the potential to use microsites in a way that's as unique as their business. Editor note: come back in a couple weeks to see what this client has come up with.