One ClickWrite Microsite Platform client
has just started implementing a Google Places strategy which is now providing terrific results. To date, two of this client's properties have been verified with Google Places. These locations display on the map above. More importantly, their text results display above the traditional search results list and include a link to each location's microsite.
From a marketing perspective, this is huge. Not only has this client legitimately claimed the most viewed search results area for their business, but have also provided potential customers the opportunity to learn more about their business in relationship to their location. This type of organic result is natural and has the air of legitamacy potential customers crave.
The combination of a Microsite Network and Google Place Search strategy is a game-changer for businesses seeking to capitalize on location-based Search Marketing.Paul Konrardy